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skyscraper boys
After having a conversation with JumpSwap.com creator, Devin Castro, I had to think about a couple of his comments in reference to the current state of the internet and those using it.

“Today, our industry [internet] is in it’s dark ages…”

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This is completely off of our normal topic, but it is something I just needed to highlight. I get the “Gulfshore Business Daily Email Newsletter” in my inbox everyday with local business information. Yesterday morning the following came in:

MARCH FORECLOSURE ACTIVITY

March foreclosure filings increased dramatically in Southwest Florida compared with the same period a year ago, according to RealtyTrac, an Irvine, Calif. company that tracks foreclosure activity. In Lee County there were 3,339 filings, up from 587 in March 2007, but down from February’s 3,739 filings. Collier County foreclosure filings in March totaled 748 compared with 134 a year ago, and 586 in February. In Charlotte County, March filings were 341, up from 177 during the same period in 2007 and 320 filings in February.

In other words:

570% Increase in Foreclosures in Lee County from last year
560% Increase in Foreclosures in Collier County from last year

wow…

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Hang up your gloves conventional marketing!
In the first corner, standing 5′6, 360 lbs, blind in one eye and wearing a knee brace is the 78 year old former heavy weight champion of the world conventional OFFLINE marketing!

And in the second corner, standing a proud 6′2, a solid 225 lbs, is the fresh, fit, 22 year old undefeated light heavy weight champion of the world ONLINE Internet marketing!!

Hmmm… doesn’t sound like much of a fight, but I’d stick around for the finish. It’s gonna be quick.

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