Trust: it’s the foundation for all things in business. It doesn’t matter what product or service you provide – your customers (whether business or final consumer) must trust that you can provide it, and provide it well. However, one problem arises with this. Some of us don’t even know which of our friends to trust [...]

Lesson 4 jumped right into template construction with ExpressionEngine. As I mentioned before, the process is similar to a PHP/Wordpress site, pulling includes and dynamic data through ExpressioneEngine template tags. Template tags are “variable” names enclosed in brackets that allows synchronization between the final html doc and the data included in the backend. Syntax is [...]

I hate excuses, and want to vomit every time I hear a “seasoned” business owner rattle one off as a “reason” for their decision to NOT go with a website or Internet marketing for their next marketing endeavor. My weak stomach, lack of patience, and inability to “sell” business owners on the web aside this [...]

The WordPress platform is one of the best solutions for people who are interested in updating their own website and getting the best return on their efforts in terms of search engine optimization. To create a optimized posts using WordPress here are the top tips you should do to make sure you get ranked through [...]

This post is a result of us doing research on both our existing clientele as well as the market in general and making sure we provide answers to the most common questions companies or potential clients have of the web design, development, and marketing process. What is a (Web Design) Wireframe? Or What is a Wireframe Design? [...]

What do Dolph Lundgren, Thor, and Leprechauns have to do with Google Analytics’ conversion tracking? Find out… learn more about how to setup google conversion tracking. Introduction to Conversions This initial introduction to tracking conversions will cover what a conversion is, why you MUST be tracking conversions, and finally an introduction to technically setting up [...]

A website’s homepage is one of the most crucial aspects to any site. It can, a lot of times, make or break whether someone stays or goes. Every homepage should be made up of certain elements to draw in the user to want to dig deeper in to what that site has to offer. You [...]