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A website is a huge commitment, from the time & resources put forth to create a beautiful site to the ongoing maintenance to keep your website up to date. But it seems like everyone wants to get a little bit more out of their site each day. Here are 3...

Influencer marketing is nothing new, but it has recently become a buzzword in the marketing world. Influencer marketing combines old and new marketing tools, taking the idea of a celebrity endorsement and integrating content marketing and social media marketing. The main difference between influencer marketing and a traditional celebrity endorsement...

Bing is often the forgotten search engine in the digital marketing landscape. Even during my attendance at the Digital Summit in August, Bing was mentioned only 2-3 times throughout 2 full days of workshops and presentations. Our marketing efforts (for ourselves and our clients) typically focus on ranking well within...

Each client comes to us with a different reason for needing a new website. Sometimes the Director of Marketing comes to us looking to supplement a full rebrand or it can be the CEO of a new startup. While they may be focused on all the bells and whistles of...