I was a Sims addict for about two years. I built neighborhoods, created families, even downloaded Sims of my favorite celebrities. I cried with joy when babies were born, cried with sorrow when my favorite characters died and laughed like a lunatic when people were stolen away by aliens or haunted by ghosts.
I’ve been away from Sims for some time, but now I’m learning about virtual world applications. “Games” like Second Life, Moove, There, and Active Worlds are very popular and while I’m not interested in roll playing, I am interested to learn if there are opportunities for business.
- Can real world products be advertised on billboards?
- Can graffiti display a brand name?
- Are there advertisements?
I mean, can real life commerce take place in virtual worlds? It is social networking after all.
I don’t have time to play games these days, but if I thought I could enhance a customer’s business or drum up a few clients with these applications, I’d jump in in a flash. It’s great when work is fun and this kind of game is addictive. I knew I was in trouble when a window on Sims popped up and said, “Wow, you’ve played this game for 1000 hours. You must really like it.” If I could have been paid for that 1000 hours I’d have a fancy new car!