In its infancy, Facebook was used to connect college students to one another. I remember when you used to have a school-affiliated email address to join! But now, Facebook is known as the sometimes-controversial tool that helps disseminate information all over the world between billions of people. And in addition...
Digital marketing encompasses a lot of activities that have a common goal: to help a company get more traffic and leads online. Two of the most well-known online marketing terms, even by those who are not in the industry, are SEO and Google AdWords. To those in this industry, the...
2020 taught the world just how important digital marketing is. If you're like most small to medium-sized companies, you likely don't have an in-house team of marketing experts to help with your digital marketing efforts. That's where full service digital marketing companies come in. A digital marketing agency is a...
As of early 2021, ADA is a well known term - especially for those that own or manage a company website. If you're here, you may be wondering about what the ADA is or what it might mean for your business. This won't be a comprehensive blog post about ADA...
2021 is upon us and a new year often brings about the idea that it's time for a fresh start. And given the emphasis that has been placed on virtual gatherings and digital spaces in 2020, that fresh start might mean a new web site for your business. Diving into...
One question I get asked a lot is "how is local SEO different from regular SEO?" And my answer is always the same. Search engine optimization is a broad umbrella of activities you can perform to help your website rank in organic search. Underneath this umbrella, you'll find content creation...
2021 is right around the corner and it's time to start thinking about your marketing plan. In this video, we discuss things you can do right now to prepare for 2021. We'll cover: What you can do RIGHT NOW to prepare for 2021 Common planning mistakes to avoid Top things...
Struggling to understand why your PPC campaigns aren't performing? What about how to set your digital marketing budget? Listen to this video from Kristen and Gaby from Atilus, a Florida digital marketing company. We'll cover: Top reasons your marketing campaigns fail How to set your marketing budget How to make...
A digital marketing strategy often includes social media. The most common social media platforms out there are: Facebook Instagram Twitter LinkedIn Pinterest The networks you decide to use will depend on your industry, your target audience, and the content that you're committed to creating. The Power of Instagram Instagram has...
