I recently received a print marketing piece titled “5 Reasons Start-Ups Need Print.” I read this, and it frustrated me. Are print companies still targeting startups to spend money on print? And most importantly: why? This print piece listed the following reasons start-ups need print: The digital world is vast....
Note: this post includes spoiler alerts on the latest episode of NBC’s This Is Us. I never thought I’d be able to tie digital marketing into one of my favorite TV shows, but in the world of digital marketing and social media, anything is possible. Let me explain. This is...
Your organization’s marketing plan is important. You and your team (or your agency) have spent countless hours on researching, defining tactics, creating messaging, and most importantly, defining what all of that is going to cost. What happens next? A marketing calendar. A marketing plan is fluid – especially when you...
Building a website is a very creative process and it’s one we’re constantly refining to help our clients best communicate their products/services and key differentiators to their clients. After all, if we don’t help our clients “grow their businesses online,” we’ve failed (miserably). We’d love to think that each website...
Digital marketing is a wonderful thing. The tools we have at our disposal to help our clients (and ourselves) are endless. Now, we have the ability to remarket to people that leave websites to entice them to come back. We can display different phone numbers based on where a user...
I remember my pre-Atilus days. I’d see blogs on large company websites and think “why?” Why is there a blog on a website that has nothing to do with writing? Well, I started at Atilus in 2012 and now I know. Ask any one of the Atilus team members what...
Whether you’re the owner of a small business or a large corporation, you’re likely a bit familiar with “claiming your business listing on Google.” You’ve received phone calls about it, emails about it, and solicitations from companies that can help you claim your Google business listing. You know you should...
The Importance of Storytelling in Content Development Here at Atilus, we develop content every single day. Whether the content is for a new website, or for client blogs, we know that what we are writing has to appeal to our audiences. Our goal is to create content with meaningful messages...
We’re excited to announce another website launch for Empowered Global! Empowered Global provides residential and commercial electrical service work in Bonita Springs, Estero, Naples, and Fort Myers. Susi and Daniel Husty, the owners of Empowered Global, Inc., turned to Atilus to create a new, easy-to-use website to drive traffic and...
