You probably came here in the process of doing research. Are you a small business looking to build a website? Or maybe you’re a non-profit, looking to redesign your website in order to more effectively communicate your mission? Or, are you the marketing director for a multi-million dollar organization looking...
Weighing the Costs of ADA Website Compliance & Potential ADA Website Compliance Lawsuits ADA website compliance is a relatively new concept to the web industry. Most who manage government organization’s websites are extremely familiar with this practice as they are required by law to make their websites ADA compliant. But...
Email marketing is one of the most effective, yet time-consuming, ways to get your prospects to engage with your product or service. The more time you put into your email marketing efforts, the more you can expect it to pay off. Right? We’ve worked with countless clients on their email...
One of the reasons why the conversation around ADA web compliance has been increasing if because of the steady increase in lawsuits around website accessibility over the last few years. If you aren’t yet familiar with ADA compliance, it refers to the American Disabilities Act, which declared that all public...
My customers are coming from everywhere else, why would I spend any money on digital marketing? YES! That's the point I'm trying to make. To reach the vast sea of digital consumers, you need a great presence in the ever-expanding digital arena of 2019. Here's the big question: Where to...
ADA compliance has now taken center stage in the world of web design and development. Lawsuits are circling in every state, in every industry, and in all kinds of businesses. Now, companies are scrambling to make sure their websites are compliant. But do those companies have a true understanding of...
Back in December, I wrote a blog about what the use of voice search means for digital marketing. In that blog, I shared some helpful tips like considering conversational keywords and putting a focus on Bing, which could help your business as the popularity of voice search rises. However, a...
ADA website compliance is a hot topic among any business that has a website (and in today’s world, that really is 99% of them). You’ve likely seen news stories about companies that are getting sued or settling out of court for having a website that doesn’t comply with the American...
So, you’ve just gotten your development link from your web development company. Now what? There are so many things to look at, test, & review. Our guide will help you section your review into several parts & feel more confident that your feedback will be executed (as you envisioned them)...
In the United States, 1 in 5 people have a disability. And yet, only 10% of the internet is web accessible. What’s the reason for the discrepancy? Many businesses think of making their business physically accessible for those with disabilities, but because of the digital nature of websites, they often...
Written by Rachel Leist When you're first starting a blog for your business, it's easy to forget about its homepage design. You're focused on getting posts up on the blog so you can start ranking in search. You care about placing calls-to-action in your posts. You devote time to distributing...
