We typically draft blogs that will be useful for our clients and companies out there that may be looking for digital resources. Here, we’re taking a bit of a different approach. We thought this post may be useful for someone looking to get into a career in web development and...
We recently wrote a blog post comparing Google Ads and Bings Ads, and while we found that Google typically wins over Bing in click-through-rate, impressions, and conversions – there is no clear cut “winner” in Google over Bing. Deciding whether to use Google or Bing (or both) for advertising really...
It’s no secret that in our digital world, video is an extremely powerful tool to communicate and capture an audience. From a marketing perspective, utilizing video in digital channels is a great way to get your company’s message across, capture new customers, and inform current clients. Studies have shown that...
You’re probably here because you’ve decided on creating a new website. Congratulations! One of the next steps in creating your website involves choosing photos to display on your site. People are visual beings and want to be guided by imagery on your website in addition to the copy. Think of...
Isn’t it hard to believe that social media has only been around since 1997? With extremely high users on Facebook and Instagram nowadays, it seems like if you aren’t on social media you do not exist. Here is a brief look into how Social Media began, and the exponential growth...
Local SEO. A lot of people ignore it. What is it? What does it really do? Does my business need it? Here at Atilus, we’re always searching for new ways to get the most out of local SEO efforts. The industry is constantly changing & there are always new “gimmicks”...
BONITA SPRINGS, Fla. (Jan. 16, 2018) — Florida Gulf Coast University appointed Atilus Director of Operations Kristen Bachmeier to serve on the advisory board for the marketing degree at the Lutgert College of Business. “We’re proud of the fact that Kristen joins a board of influential marketing experts from top...
As marketers, there are so many ways to reach your target audience in the digital space, but email marketing remains one of the most integral part of any company’s internet marketing strategies. But to stand out in the sea of crowded inboxes, you should be strategic about how you set...
When it comes to building a website, it seems like almost anyone can make their own these days with online website building tools like WIX. But what some people don’t understand is that not only having an attractive website is a must, but how your website functions and works as...
