I recently wrote a blog about how creating effective content marketing is a great way to grow your business. When people think content marketing, they often think primarily of blogging, since most websites come with a blog built right into the site architecture and they are easy to post. As...
Event marketing is a tricky business. I don’t claim to know how to put together an event from A-Z, and I commend those who are able to pull off events so flawlessly. I’ve always been on the outside of actual event planning and have been tasked more so with assisting...
If you’re looking for ways to grow your business online, content marketing is a great place to start. You may have heard the words “content marketing” as a buzzword around the conversation of digital marketing, but if you don’t know exactly what it is – content marketing is essentially creating...
When it comes to the conversation of searching online, Google is king. With over 90% of the search engine market share, over 63,000 searches per second, a market value of $739 billion, it makes sense that when people are optimizing their website for search or paying for search ads, Google...
Digital marketing is an exciting endeavor to embark on to grow your business. We’ve worked with companies of all sizes in all industries and one of the most common questions we are asked is “when can I start to expect results from my digital marketing campaign or my new website?”...
The web design and development industry has been around for quite some time now, but we’ve found that pricing in this industry continues to be scattered across the board. When you got to an auto mechanic, for example, you have a ballpark range of what brakes, tires, etc. should cost....
As digital marketers, we aim to always be on top of the latest trends and news in the digital world. I personally subscribe to many different newsletters and blogs to get updates and learn new things. Recently, I got an email in my inbox from Search Engine Land, a popular...
Recently, I sat down and completed the Google Ads Fundamentals & the Google Ads Search Certification Exams. As the Digital Marketing Engineer at Atilus, one of my main responsibilities is managing our clients’ Google Ads accounts and helping them achieve results through PPC advertising. While I am experienced in Google...
Email marketing is one of the most effective, yet time-consuming, ways to get your prospects to engage with your product or service. The more time you put into your email marketing efforts, the more you can expect it to pay off. Right? We’ve worked with countless clients on their email...
