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Blog image Where SEO and ADA Website Compliance Overlap
Your website should be accessible to everyone, including search engine optimization “crawlers.” ADA compliance will not only help you reach the 1 in 5 Americans with disabilities (which in turn,...
Read More Where SEO and ADA Website Compliance Overlap
Blog image In-House vs. Outsourced Digital Marketing
Ready to ramp up your marketing efforts? Before you post a job for a Marketing Assistant and start reading resumes, consider outsourcing your marketing needs to a Florida digital marketing...
Read More In-House vs. Outsourced Digital Marketing
Blog image Why Are Facebook Ads Important?
In its infancy, Facebook was used to connect college students to one another. I remember when you used to have a school-affiliated email address to join! But now, Facebook is...
Read More Why Are Facebook Ads Important?
Blog image What’s the Difference Between SEO & AdWords?
Digital marketing encompasses a lot of activities that have a common goal: to help a company get more traffic and leads online. Two of the most well-known online marketing terms,...
Read More What’s the Difference Between SEO & AdWords?
Blog image Tips for Selecting a Digital Marketing Agency
2020 taught the world just how important digital marketing is. If you're like most small to medium-sized companies, you likely don't have an in-house team of marketing experts to help...
Read More Tips for Selecting a Digital Marketing Agency
Blog image 5 Quick Facts about ADA Compliance for Websites
As of early 2021, ADA is a well known term - especially for those that own or manage a company website. If you're here, you may be wondering about what...
Read More 5 Quick Facts about ADA Compliance for Websites
Blog image Tips for Vetting & Hiring a Good Florida Web Design Company
2021 is upon us and a new year often brings about the idea that it's time for a fresh start. And given the emphasis that has been placed on virtual...
Read More Tips for Vetting & Hiring a Good Florida Web Design Company
Blog image What is the Most Effective Strategy for Local SEO?
One question I get asked a lot is "how is local SEO different from regular SEO?" And my answer is always the same. Search engine optimization is a broad umbrella...
Read More What is the Most Effective Strategy for Local SEO?
Blog image Atilus Video Q&A: Preparing for 2021
2021 is right around the corner and it's time to start thinking about your marketing plan. In this video, we discuss things you can do right now to prepare for...
Read More Atilus Video Q&A: Preparing for 2021
Blog image 5 Simple Instagram Marketing Tips for Business
A digital marketing strategy often includes social media. The most common social media platforms out there are: Facebook Instagram Twitter LinkedIn Pinterest The networks you decide to use will depend...
Read More 5 Simple Instagram Marketing Tips for Business
Blog image Atilus Video Q&A: ADA Website Compliance
In this month's Video Q&A session, we discuss the importance of ADA website compliance. We'll review some key discussion points about the Americans with Disabilities Act and how that impacts...
Read More Atilus Video Q&A: ADA Website Compliance
Blog image Atilus & Boat Marketing Pros Hosting ADA Compliance Webinar With MRAA
We’re excited to partner with the Marine Retailer Association of the Americas to bring their members together and inform them about ADA compliance. Ask the Expert: How to Make Your...
Read More Atilus & Boat Marketing Pros Hosting ADA Compliance Webinar With MRAA
Blog image Introducing Boat Marketing Podcast by Atilus & Boat Marketing Pros
We are happy to introduce, Boat Marketing Podcast brought to you by Atilus & Boat Marketing Pros! Are you a business owner, general manager, or marketing manager in the marine...
Read More Introducing Boat Marketing Podcast by Atilus & Boat Marketing Pros
Blog image Should You Adjust Your PPC Strategy During COVID-19?
The COVID-19 pandemic has been affecting the world for a few months now, and business owners and marketers are still trying to adapt to the new business landscape it’s created....
Read More Should You Adjust Your PPC Strategy During COVID-19?
Blog image Google My Business Guide for Healthcare Providers
We all know the internet, particularly Google, is one of the first places a person goes when looking for a product or service – which is why it’s important for...
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Blog image Supporting Small Businesses with Google Reviews During COVID-19
As we grip with the realities of the coronavirus (COVID-19) epidemic, we must all stay strong and continue to push business forward. The reality for a lot of us is still...
Read More Supporting Small Businesses with Google Reviews During COVID-19
Blog image COVID-19 Update From Atilus
We want to give an update on Atilus in the COVID-19 health crisis for all our valued clients. We hope you are doing well and staying healthy and safe. Our...
Read More COVID-19 Update From Atilus
Blog image Social Media in 2020: Changes, Trends & Things to Watch
I recently wrote a blog on the latest marketing trends coming in 2020, which touched on everything from voice search, to podcasts, and SEO changes. While I briefly touched on...
Read More Social Media in 2020: Changes, Trends & Things to Watch
Blog image 5 Sources Where You Can Learn More About SEO and Digital Marketing
Whether you are a professional already immersed in the digital world or a beginner trying to grasp the skills that are so popular today, we always have something new to...
Read More 5 Sources Where You Can Learn More About SEO and Digital Marketing
Blog image Top Digital Marketing Trends to Look For in 2020
It’s hard to believe 2019 is almost over! The end of the year is always a great time to reflect on the changes of the past year and look ahead...
Read More Top Digital Marketing Trends to Look For in 2020
Blog image Do You Need a Podcast? What to Know About the Latest Marketing Trend
I recently wrote a blog about how creating effective content marketing is a great way to grow your business. When people think content marketing, they often think primarily of blogging,...
Read More Do You Need a Podcast? What to Know About the Latest Marketing Trend
Blog image How to Create Effective Content Marketing
If you’re looking for ways to grow your business online, content marketing is a great place to start. You may have heard the words “content marketing” as a buzzword around...
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Blog image Overcoming Website Fears
In the spirit of Halloween, this month I want to tackle some of the spookiest subjects that clients encounter when looking to build a new website. Starting a new website...
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Blog image The 3 Search Engines You Should Know About – Besides Google
When it comes to the conversation of searching online, Google is king. With over 90% of the search engine market share, over 63,000 searches per second, a market value of...
Read More The 3 Search Engines You Should Know About – Besides Google
Blog image How to Know When it’s Time for a Website Redesign
Websites are a lot like vehicles. They are created and then often require ongoing updates, maintenance, and care. Eventually, a vehicle runs its course and it’s time for a new...
Read More How to Know When it’s Time for a Website Redesign
Blog image Expectations vs. Reality: When to Expect Results from a Digital Marketing Campaign
Digital marketing is an exciting endeavor to embark on to grow your business. We’ve worked with companies of all sizes in all industries and one of the most common questions...
Read More Expectations vs. Reality: When to Expect Results from a Digital Marketing Campaign
Blog image What Does a Website Cost? Web Development Costs for 2019
The web design and development industry has been around for quite some time now, but we’ve found that pricing in this industry continues to be scattered across the board. When...
Read More What Does a Website Cost? Web Development Costs for 2019
Blog image Elements of SEO in 2019
As digital marketers, we aim to always be on top of the latest trends and news in the digital world. I personally subscribe to many different newsletters and blogs to...
Read More Elements of SEO in 2019
Blog image Google Search Console Emails & Error Codes
You’ve ever gotten a mysterious email from “Google Search Console” that looks something like this You’re probably wondering, what is this email? How do I fix these errors? Does this...
Read More Google Search Console Emails & Error Codes
Blog image Why Should I Invest In Digital Marketing?
My customers are coming from everywhere else, why would I spend any money on digital marketing? YES!  That's the point I'm trying to make. To reach the vast sea of...
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Blog image The Importance of Regular Auditing for ADA Website Compliance
ADA compliance has now taken center stage in the world of web design and development. Lawsuits are circling in every state, in every industry, and in all kinds of businesses....
Read More The Importance of Regular Auditing for ADA Website Compliance
Blog image Get Your Business Ready for Voice Search
Back in December, I wrote a blog about what the use of voice search means for digital marketing. In that blog, I shared some helpful tips like considering conversational keywords...
Read More Get Your Business Ready for Voice Search
Blog image The Top 10 Reasons for Your Website to Be ADA Compliant
In the United States, 1 in 5 people have a disability. And yet, only 10% of the internet is web accessible. What’s the reason for the discrepancy? Many businesses think...
Read More The Top 10 Reasons for Your Website to Be ADA Compliant
Blog image Are You Bungling Your Blog Homepage Design?
Written by Rachel Leist When you're first starting a blog for your business, it's easy to forget about its homepage design. You're focused on getting posts up on the blog...
Read More Are You Bungling Your Blog Homepage Design?
Blog image How Much Does ADA Website Compliance Cost?
The American Disabilities Act has been around since 1990. It’s what gave us handicapped parking spaces, wheelchair ramps, and more. It allows the nearly 1 in 5 people in the...
Read More How Much Does ADA Website Compliance Cost?
Blog image How to Maintain ADA Compliance
So, you’ve created a website that is compliant to ADA standards. Congrats! By doing this, you are already ahead of the curve of many companies that haven’t yet realized the...
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Blog image ADA Plugins vs. Live Audits
ADA audits are an essential part of making your website ADA compliant. If you are not familiar with ADA compliance, it is the process of making your website accessible for...
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Blog image How to Read Your Website Report
It’s the first of the month (or the second, third, or fourth). It’s the time to clean up all the work from the month prior and start the dreaded reporting....
Read More How to Read Your Website Report
Blog image What to Expect for 2019 Web Development Trends
2019 is here and already feels like it's flying! Every year there seem to be new trends in the industry and it can be overwhelming to keep up with what's...
Read More What to Expect for 2019 Web Development Trends
Blog image How Do People Search Online? 2019 Search Trends
A lot has changed in the search landscape over the last decade. Search engines (particularly Google) have become smarter. Their developers and engineers have created algorithms to really understand how...
Read More How Do People Search Online? 2019 Search Trends
Blog image What Does Google Really Know About You?
A few weeks ago, the CEO of Google, Sundar Pichai, was questioned by Congress about political bias in Google search and other Google products. We’re not here to get political,...
Read More What Does Google Really Know About You?
Blog image 2018 Year-End Digital Marketing Roundup
Harry, our CEO, recently came into our conference room as we all ate our lunches. Out of nowhere, he says “I can’t believe we’re in December 2018.” And just like...
Read More 2018 Year-End Digital Marketing Roundup
Blog image How Voice Search Affects Your Marketing Campaign
We recently asked our Facebook followers if they had used a device to complete a voice search or ask a question in the last 30 days. 43% of our followers...
Read More How Voice Search Affects Your Marketing Campaign
Blog image The 3 Ways You Can Rank on Google
Once your business has a great website, the next step is marketing yourself so your target consumer can easily find your products or services. In our digital world, utilizing search...
Read More The 3 Ways You Can Rank on Google
Blog image Why It’s Important to have an ADA Compliant Site
Let's talk about ADA compliance and your website. 49.8 million Americans have been diagnosed with a disability - that's almost 20% of the population! If you owned a store & 1...
Read More Why It’s Important to have an ADA Compliant Site
Blog image Who Uses Bing?
We recently wrote a blog post comparing Google Ads and Bings Ads, and while we found that Google typically wins over Bing in click-through-rate, impressions, and conversions – there is...
Read More Who Uses Bing?
Blog image 6 Hidden Gems on Your Company’s Facebook Page
Facebook has come a long way in offering businesses tools to promote their products and services. What once used to be simple “fan” pages has turned into a robust, almost...
Read More 6 Hidden Gems on Your Company’s Facebook Page
Blog image 3 Things You Can Do Right Now to Get More from Your Website
A website is a huge commitment, from the time & resources put forth to create a beautiful site to the ongoing maintenance to keep your website up to date. But...
Read More 3 Things You Can Do Right Now to Get More from Your Website
Blog image Browser Trends 101: Autoplay Policies
Over the course of the past year, several major browsers have worked on rolling out updates to change the way autoplay video and audio works on websites. Beginning with Chrome...
Read More Browser Trends 101: Autoplay Policies
Blog image Google’s Recent Algorithm Update & SEO
A lot goes on behind the scenes at Google but they recently broke the barrier of silence and let the world know that they were rolling out a "Broad Spectrum...
Read More Google’s Recent Algorithm Update & SEO
Blog image Top 3 SEO Myths
Search engine optimization (or SEO for short) is not a new concept, yet it continues to be one of the most misunderstood practices on the client side. We get a...
Read More Top 3 SEO Myths
Blog image Google Adwords Is Rebranding! Say Hello to Google Ads
Google Adwords has dominated the pay-per-click online advertising space for years. Recently, they announced that “Google Adwords” would become “Google Ads.” Google’s advertising products are now divided into three primary...
Read More Google Adwords Is Rebranding! Say Hello to Google Ads
Blog image How Content Marketing Can Help Build Your Business
Digital marketing is essential for any company to connect with customers – and technology has created many more opportunities to reach customers online. Therefore, it has become an umbrella term...
Read More How Content Marketing Can Help Build Your Business
Blog image Stock Photos vs. Photography in Web Design
You’re probably here because you’ve decided on creating a new website. Congratulations! One of the next steps in creating your website involves choosing photos to display on your site. People...
Read More Stock Photos vs. Photography in Web Design
Blog image Facebook Ads vs. Google Adwords: Which is Better for Your Business?
Google and Facebook dominate the online advertising space. At Atilus, we want to help our clients make the most of their advertising budget, so it’s important for us to understand...
Read More Facebook Ads vs. Google Adwords: Which is Better for Your Business?
Blog image Local SEO: What it is & How to Properly Set It Up
Local SEO. A lot of people ignore it. What is it? What does it really do? Does my business need it? Here at Atilus, we’re always searching for new ways...
Read More Local SEO: What it is & How to Properly Set It Up
Blog image Responsive vs. Adaptive Web Design
With technology at our fingertips nowadays it is extremely important to translate your website to be mobile friendly. With that being said, I will dive into the differences of and...
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Blog image Templates vs. Custom Built Websites
Have you decided to move forward with investing in a new website for your business? Once you have made the decision to move on, one question remains… Do I go...
Read More Templates vs. Custom Built Websites
Blog image 17 SEO Myths you should ignore
There are a TON of SEO “hacks,” “tricks,” & “tips” out there on the internet. Some of them are great, where others…not so much. Check out these 17 SEO myths...
Read More 17 SEO Myths you should ignore
Blog image DIY Nightmares of Web Design
Many people have heard of do it yourself (DIY) nightmares concerning homes, but many people don’t realize that websites often suffer the same nightmares. Below are some of the issues...
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Blog image The Benefits of Using Web Design Templates
When looking to get your own website, there are many factors to consider. How you will host your site, which CMS to use, and who (if anyone) you will hire...
Read More The Benefits of Using Web Design Templates
Blog image Communicating to End Users on a Website: Less is More?
Building a website is a very creative process and it’s one we’re constantly refining to help our clients best communicate their products/services and key differentiators to their clients. After all,...
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Blog image Local PR & SEO – 10 Steps to Dominate Local Search Using Press Releases
SEO, and Local SEO, isn't a mystery. And we're peeling back the curtain so you can see just how we analyze, strategize, implement, measure, and refine our own local SEO...
Read More Local PR & SEO – 10 Steps to Dominate Local Search Using Press Releases
Blog image The Process of Designing a Website
I don’t want to give away all my secrets. But today, I will be sharing with you the process in my point of view on a normal basis with clients...
Read More The Process of Designing a Website
Blog image Learn All About SSL & If You Should Be Using SSL
What is SSL? Secure Sockets Layer (SSL) is a security protocol used for transmitting information securely over a network. SSL encrypts the data being sent over the network that uses...
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Blog image What Is An SSL Certificate And How Does It Relate To SEO?
SSL and SEO While browsing the web, it is likely that you’ve come across a site with a little green lock in the URL at the top of your browser....
Read More What Is An SSL Certificate And How Does It Relate To SEO?
Blog image You Need a Blog on Your Website. And Here’s Why.
I remember my pre-Atilus days. I’d see blogs on large company websites and think “why?” Why is there a blog on a website that has nothing to do with writing?...
Read More You Need a Blog on Your Website. And Here’s Why.
Blog image PR & SEO – One “Old-School” Secret to Amazing SEO Results
PR and SEO, how one of the oldest marketing tools is breathing new life into the largest change in the last decade. Is your website "optimized," are you writing consistently, but not...
Read More PR & SEO – One “Old-School” Secret to Amazing SEO Results
Blog image Atilus Launches Website For Gold Gerstein Group – Business Consulting Division
We’re excited to announce the newly launched website for Gold Gerstein Group’s Business Consulting Division! Gold Gerstein Group's Business Consulting Division provides business advisory services that will help get your...
Read More Atilus Launches Website For Gold Gerstein Group – Business Consulting Division
Blog image Atilus Launches Website For Florida Advertising Services
We're excited to announce the newly launched website for Florida Advertising Services! Florida Advertising Services of Southwest Florida is a family owned business that strives to be the best at...
Read More Atilus Launches Website For Florida Advertising Services
Blog image Atilus Launches Website For Community Cooperative
We're excited to announce the launch of a new website for Community Cooperative! Community Cooperative in Fort Myers was looking to eliminate hunger and homelessness in Lee County, while simultaneously...
Read More Atilus Launches Website For Community Cooperative
Blog image Tips for Choosing the Right Web Development Company
I'll let you in on a little secret about me, I'm addicted to old, historic homes. If I could I'd purchase every condemned home and restore that home back to...
Read More Tips for Choosing the Right Web Development Company
Blog image What is Google My Business? Tips for Building Your Google Business Listing
Whether you’re the owner of a small business or a large corporation, you’re likely a bit familiar with “claiming your business listing on Google.” You’ve received phone calls about it,...
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Blog image Builder Website Design
Everything Builders & Development Companies Should Know about Web Design and Internet Marketing In 10 years a LOT has changed in our business. Smart phones are now the #1 way...
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Blog image Atilus Launches Website for Empowered Global
We’re excited to announce another website launch for Empowered Global! Empowered Global provides residential and commercial electrical service work in Bonita Springs, Estero, Naples, and Fort Myers. Susi and Daniel...
Read More Atilus Launches Website for Empowered Global
Blog image Top Elements for Real Estate Websites 2016
Early 2016 seems like the perfect time to talk about the top elements for the real estate websites. Real estate throughout the country is exploding, particularly here in Southwest Florida...
Read More Top Elements for Real Estate Websites 2016
Blog image Atilus Launches New Website for Boxing Weekend in Tennessee
The Atilus team is proud to announce the newly designed website for the Ace Miller Memorial Boxing Tournament in Knoxville, TN! The Ace Miller Memorial Boxing Tournament is a philanthropic...
Read More Atilus Launches New Website for Boxing Weekend in Tennessee
Blog image What is Google Knowledge Graph?
In the world of Web Development, creating a beautiful site is only the first step to growing a business online. In order for a site to be successful, you must...
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Blog image Top 10 Pay Per Click Resources
Ever wanted to know more about pay per click and how it can help your business? Check out Atilus’ definitive list of the top 10 ppc resources for 2016. We've...
Read More Top 10 Pay Per Click Resources
Blog image Business Reviews the Future of Digital Marketing
Every month we do training. This last month we learned about some Responsive Design trends, and the world's profound shift to digital. Some shocking statistics include: On average people check their phone...
Read More Business Reviews the Future of Digital Marketing
Blog image What is PPC Marketing?
Do you struggle with advertising and marketing efforts? Are you looking to maximize your business efforts online? If so, Pay Per Click (PPC) Marketing might be for you! Pay Per...
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Blog image Top 10 Internet Marketing Blogs
Top 10 Internet Marketing Blogs Are you constantly on the go? Do you need quality reading material but don’t know where to look? You are not alone. Blogs are a...
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Blog image Keyword Match Types In AdWords
Maximize Pay Per Click (PPC) Marketing with Keyword Types As you may or may not know, most of all local transactions begin with a search online. 90 percent to be...
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Blog image Top 10 Signs Your Marketing Agency Doesn’t Know Digital
A lot of companies say they do web design and Internet marketing. There are some tell-tale signs that they might not be as good as their (own) marketing implies. How can...
Read More Top 10 Signs Your Marketing Agency Doesn’t Know Digital
Blog image What Makes a Great Website
I was thinking here this evening about a post that would lay-it-all-on-the-table, that would speak to both devs, and non-devs, both creators of websites, and those about to possibly go...
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Blog image What is ReMarketing (ReTargeting) Advertising?
Have you been on the web searching for something, landed on a website, considered their product or service - only to become distracted and leave the website? Then slowly and...
Read More What is ReMarketing (ReTargeting) Advertising?
Blog image Real Estate Agent Web Design Tips (10)
Being an agent is hard work. As busy as we are at Atilus, and as hard as all of us think our jobs are at times - in talking with...
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Blog image Google Mobile Update & How it Affects Your Business
Google's mobile update has far-reaching implications for your website and business. Although the effects will be limited in the short term, in the longer term Google's making a clear statement...
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Blog image Why Your Website Doesn’t Bring You Business
Your website is a potential lead-generating machine. Whether you realize it or not, your website can hold the power to unlocking unfathomable business for your company. However, chances are, you...
Read More Why Your Website Doesn’t Bring You Business
Blog image WordPress Vs. Custom Content Management System (CMS)
As the lead developer at Atilus I get asked to use all kinds of tools, and have built and used an array of tools to build a site, provide functionality,...
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Blog image Local SEO (Search Engine Optimization)
... or how to get your business website to show up in Google. If you're a business owner or marketing manager familiar with the web you are probably familiar with the concept of...
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Blog image ASP.NET MVC 4.5 Benefits
We need speed. Speed's what we need. Greasy, fast speed! And we don't need to go chasing chickens to get it either. In this post I highlight some of my...
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Blog image Crossroads Treatment Center in Naples | Announcing Itself with a New Website
Working with non-profit organizations has always been a priority for Atilus. The owners, Zach and Harry, have served on numerous boards for non-profits for years and shown their further support...
Read More Crossroads Treatment Center in Naples | Announcing Itself with a New Website
Blog image Search Engine Optimization IS Something You Can Understand
Over the years, our culture has become an obsessed media feeding frenzy, pouring over any information or content that we can devour. This has led to many quick judgments; celebrities...
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Blog image Alford Wildlife and Pest Management | A Website Upgrade Experience
It is Atilus’ special niche to work with a client that is on their 2nd, 3rd or 4th iteration of their website. Once a company tastes success with online marketing,...
Read More Alford Wildlife and Pest Management | A Website Upgrade Experience
Blog image The Game is On: Marketing Strategy for Quality Business Prospects
This blog article was written as a team project by Erica Castner of the Greater Fort Myers Chamber of Commerce and Phil Stalnaker from Atilus Web Development and Internet Marketing....
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Blog image LotsCashNow | Launching an Online Business for Fast Cash
As much as we would like to, Atilus does not do a lot of “first” websites for companies. The best thing we can do for a client is offer a...
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Blog image How to Create a Great Website
Today we received an inquiry from a potential client in San Francisco who has been struggling with a dilemma. It's perfectly related to what I've been wanting to talk about...
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Blog image The Web Design Process
At Atilus, we're always trying to get better. I've mentioned "process" so many times over the years that now when the "P" word comes out of my mouth, people roll...
Read More The Web Design Process
Blog image Should I Use Facebook (as a Business)?
Time changes things. I can still remember the time when you could only get on Facebook with a verified school email. I can also remember when Mikey liked Kix. I...
Read More Should I Use Facebook (as a Business)?