Florida Advertising Services of Southwest Florida is a family owned and operated publishing company that is geared towards informing visitors and locals of what Southwest Florida has to offer and the variety of things to do in Bonita Springs, Naples, Estero and the surrounding areas.

Florida Advertising Services produces a total of 3 publications that are distributed throughout Southwest Florida. Roughly 1.7 million copies are printed per year and are distributed to Southwest Florida hotels, motels, resorts, restaurants, shopping centers, condos, car rental agencies, real estate offices and much more!


Florida Advertising Services was not pleased with their current website and the fact that it wasn’t generating enough traffic. We opted for a full re-design after identifying the following issues:

  • Outdated and unresponsive website
  • Not search-friendly nor user-friendly
  • Unclear calls-to-action
  • Poor search engine optimization


Atilus created a plan to address all the issues with John’s website and gave it a fresh make-over. Our re-design was designed to speak to Florida Advertising Service’s audience and user base. In total our recommendations and final solutions for Florida Advertising Services were the following:

  • Responsive web design
  • Content Management System (CMS) implementation
  • Search Engine Optimization
  • User-friendly and search-friendly

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