Many people have heard of do it yourself (DIY) nightmares concerning homes, but many people don’t realize that websites often suffer the same nightmares. Below are some of the issues we see commonly with DIY websites:
No sense of direction
Many DIY web developers know they need a website, but don’t know what the purpose of their website is. They get a template they think goes with their business and fill it our as best they can. Without fully understanding what you want your website to do, you can’t build it to work for you. This means fewer leads generated by your site and less revenue for you.
Too often we come across websites with pages loaded with information, but no real purpose to it. DIY web developers often don’t know what information is needed or how much info to put onto a page, so they put everything they can think of. And they know people want images so they load the page up with images. This leads to pages that require a great deal of scrolling to go through until you can find the information you want. And lots of images on a page can lead to long load times, giving users a bad experience and often leaving the page before it ever loads.
Lack of responsive design
Creating a site that looks good on a computer is no longer enough. Tablets, phones, and other mobile devices are all used to look at websites. Failure to adapt your pages to function properly on these devices can cause users to have a bad experience and not use your business.
SEO is what drives people to your site. Without it, your site may as well not exist. DIY often overlook the importance of SEO or simply don’t understand it. This leads to fewer people finding your site and losing potential revenue because of it.
While it is possible to develop a great site on your own, the time to do so for people with no or little experience in it is often not there. This leads many DIY web developers to create subpar sites just to “have a website”. Professional web developers know the little nuances of web development and how to handle all the complexities that are involved with making a website.
If you are ready to take the next step in web development and marketing contact Atilus now to get started.