Educate Virtually | A New Website for a New Business Model

It is truly a great thing to get to work with friends. As Atilus grows, we focus more and more on working with partner organizations that we enjoy helping in a friendly relationship in a way that is profitable for both parties. That becomes even more fun when one of those long time friends and partners requests a new site for their business!

Process Predictability Management (PPM) was incorporated in August of 2000 by Charlie Carpenter after a 12 year career in Management Consulting working for other firms. The mission of PPM has been to provide training, coaching, and facilitation services to drive continual improvement across all aspects of any organization’s supply chain. EducateVirtually.com first came along in March of 2009 by Process Predictability Management, as a way to train students in a more conducive atmosphere – online training. PPM has been affiliated with the Management Development Institute of Missouri State University since 2003 and delivers Certification Courses in Operations Excellence on the topics of Lean Six Sigma, Design for Six Sigma, and Kaizen Facilitator.

Subscription Courseware for Motivated Students

The field of Operations Improvement is in high demand by employers. These skills are applicable for any organization’s operating processes, delivery of services, or production. Certification shows employers that an applicant has learned and can apply the tools, methods, and techniques for the related operations improvement curriculum. Eternally a student of his own teaching, Charlie reached out to Atilus to have us provide an online training website that would allow for easier course efficiency, better user experience and a more attractive billing setup for customers.

Based on multiple conversations with their development team, target research and our own experience in corporate website development, we provided the following solutions:

  • Custom, Responsive Website Design
  • Content Management System (Orchard)
  • Search Engine Optimization
  • Email Marketing System Integration
  • SCORM Cloud Integration for Courseware
  • Credit Card Payment Gateway from Authorize.Net
  • Student Registration and Financial Management System
  • Subscription Courseware System

Merging Online Systems into One Spectacular End User Experience

Educate Virtually already had a website, but it was not designed to promote students to take multiple courses and help turn their customer base into life-long learners. Because Charlie had already been using the SCORM courseware for years and liked the teacher interface, he just needed to make the site work for his students. In the past, he would have to manually email links and the students would have to login multiple times in different places. That created both user and security issues. Utilizing a custom integration of Bootstrap front-end specialties and Orchard’s user-friendly content management system, Atilus combined the two systems to work together flawlessly, mixing professional and creative design with a smooth end-user experience. Now the students can stay on the website for their courses and only have to manage one login.

“Migrating from your familiar, tried, and true content management system (CMS) to a new and unknown CMS can be a traumatic experience. I knew I needed to make the change to add the functionality and features for the new design of my website, but I was still nervous. Atilus took my hand and lead the way through the transition. My website, EducateVirtually.com, is now fully responsive so it adapts to smartphones, tablets, laptops, and PCs providing an excellent user experience. Atilus, once again, has proven to be the tech firm to get the project completed efficiently and with high quality.”

Charlie Carpenter, President, Process Predictability Management, Inc.; Founder, EducateVirtually.com

Marketing After the Launch of the Website

With the website now live, the next step is marketing; getting the website out there for everyone to see and utilize. After all, for as low as $45/month, anyone can take these high-level certification courses. Atilus and Educate Virtually will continue to work together through an on-going AdWords campaign and regular site maintenance they will receive as a hosting client.

Atilus strives to have a holistic view of every project and see things down the long-term road to make sure all efforts from all people on all teams are efficient and successful. We are thankful and excited to continue on the journey with PPM and Educate Virtually as this growing website becomes a standard for quality online courseware solutions. For more information on Educate Virtually and sign up for courses for yourself, visit www.educatevirtually.com.

Zach Katkin
Zach Katkin
Zach Katkin is the co-founder & CEO of Atilus. He is a Certified Google Professional, author, and lover of technology. He helps Atilus stay out ahead of online marketing trends and loves driving results for Atilus' clients.

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