Google has been less than secretive about their promoting of websites having SSL certificates. (First, what is an SSL? Click here to read a blog post about this that we wrote last year.) SSLs, or Secure Sockets Layer, help protect user information on a website. In the past, this license was reserved for websites that sold products/services online (e-commerce) or that transmitted sensitive customer information.
As of late, SSLs have become a standard for ALL websites no matter the industry. We typically recommend them to give website users another reason to trust you, the website owner, over your competitors. Because of this, Google started to favor websites with SSLs by giving those sites higher rankings in organic search. It was one of those things that we encouraged and was a “nice-to-have,” but that’s all about to change.
Why You Must Have an SSL
Starting in October 2017, websites that do not have an SSL (i.e. https:// in front of their URI), will prompt users with a very alarming warning:
Nothing tells a user to turn around and head “back to safety” like a big red exclamation point that is accompanied with “attackers might be trying to steal your information.” For this reason, we not only encourage an SSL, but we will now require it to be on each of our websites that we host.
How to Get an SSL Certificate
If you’re a client of Atilus – great news! We include SSLs in our premium monthly hosting packages and will be installing SSLs for those clients before October 1st. If you’re a client of ours and you’re not sure if you’re on our premium monthly hosting package, feel free to give us a call at (239) 362-1271 and we can get it squared away for you.
If you are not a client of Atilus, you should be able to contact your web development/hosting company and they can help you out. (Or, you could just move right on over to Atilus.) 😉
Any questions? Leave them in the comments!