Gulfshore Playhouse

Enriching the cultural landscape of our region by producing professional theatre

About the Client

Gulfshore Playhouse is a not-for-profit professional theatre in Naples, Florida. They provide many educational programs, as well as sell tickets for performances through their website. They came to Atilus to update their current website, which was outdated, to make it more streamlined and promote ticket sales.

Live Site

Goals

Gulfshore Playhouse had 3 major goals for this project.

Goal One

Create a new, modern, user-friendly & functional website.

Goal Two

Incorporate SEO to increase traffic.

Goal Three

Increase ticket sales & subscriptions.

Site Architecture

With educational programs, events, shows, sponsorships, and more – there is a lot of information to display on the website. We designed a sitemap that streamlined all their different offerings and makes it easy for the user to find the information they need

Responsive Design

Designing the website to be mobile-friendly and accessible on all devices was an important element of Gulfshore Playhouse’s project. We made sure that all of the website’s functionality, including ticket sales, would work on all devices.

Search Engine Optimization

We want to make sure that those looking for theatre productions or educational programs in the are able to find Gulfshore Playhouse’s website. We included target keywords and metadata throughout the website copy, as well as following a number of technical steps to help the website rank well in search engines for relevant keywords.

Ongoing Hosting & Maintenance

An important element of the website’s success is ongoing support and maintenance. We host the Gulfshore Playhouse website and provide them with 24/7 uptime, amazing security, and top website speed. They also have a dedicated support lead that can help them with any updates and ongoing maintenance.