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The COVID-19 pandemic has been affecting the world for a few months now, and business owners and marketers are still trying to adapt to the new business landscape it’s created. Marketing strategies need to be adjusted to respond to new consumer behaviors, with a focus on digital communications. Depending on...

During the COVID-19 crisis, many small businesses are struggling to stay afloat and are uncertain of what adjustments to make to their marketing plans and budget. Google & Facebook, which are two of the biggest platforms for online advertising, are taking steps to provide assistance for businesses. Not only are...

Digital marketing is an exciting endeavor to embark on to grow your business. We’ve worked with companies of all sizes in all industries and one of the most common questions we are asked is “when can I start to expect results from my digital marketing campaign or my new website?”...

“How can AdWords help my business?” “How much does AdWords cost?” “People don’t search for my services/products online – how is AdWords different?” “How do I know if it’s working?” I was in a meeting recently and heard a few of these very questions – they’re often the most asked...