Once your business has a great website, the next step is marketing yourself so your target consumer can easily find your products or services. In our digital world, utilizing search engines for marketing is a highly effective way to get in front of the right people. Think about it, if...
We recently wrote a blog post comparing Google Ads and Bings Ads, and while we found that Google typically wins over Bing in click-through-rate, impressions, and conversions – there is no clear cut “winner” in Google over Bing. Deciding whether to use Google or Bing (or both) for advertising really...
Do you struggle with advertising and marketing efforts? Are you looking to maximize your business efforts online? If so, Pay Per Click (PPC) Marketing might be for you! Pay Per Click (PPC) is one of the very best tools to attract the qualified visitors you need to your website. Since...
Think about the last time you searched for something online. Whether it was a local service or a product from your favorite national brand, chances are, you found what you were looking for. Did you think about HOW you got to that point? You may not know this, but there...
