Social Media Marketing

Blog image Why Are Facebook Ads Important?

In its infancy, Facebook was used to connect college students to one another. I remember when you used to have a school-affiliated email address to join! But now, Facebook is...

5 Simple Instagram Marketing Tips for Business

A digital marketing strategy often includes social media. The most common social media platforms out there are: Facebook Instagram Twitter LinkedIn Pinterest The networks you decide to use will depend...

How to Use Digital Tools to Define Your Target Audience

Your audience should be the driving force behind everything you do in marketing your business. Every word of copy, every design choice, and where you choose to spend your budget...

Social Media in 2020: Changes, Trends & Things to Watch

I recently wrote a blog on the latest marketing trends coming in 2020, which touched on everything from voice search, to podcasts, and SEO changes. While I briefly touched on...

6 Easy Steps to Market Your Local Event Online

Event marketing is a tricky business. I don’t claim to know how to put together an event from A-Z, and I commend those who are able to pull off events...

How to Create Effective Content Marketing

If you’re looking for ways to grow your business online, content marketing is a great place to start. You may have heard the words “content marketing” as a buzzword around...

How to Make Your Social Media More Accessible

If you’ve been to our blog before, you’ve probably seen several articles about ADA website compliance and accessibility. Here at Atilus, we advocate and promote web accessibility internally as well...

6 Hidden Gems on Your Company’s Facebook Page

Facebook has come a long way in offering businesses tools to promote their products and services. What once used to be simple “fan” pages has turned into a robust, almost...

Social Media by the Numbers

Isn’t it hard to believe that social media has only been around since 1997? With extremely high users on Facebook and Instagram nowadays, it seems like if you aren’t on...

Should I Use Facebook (as a Business)?

Time changes things. I can still remember the time when you could only get on Facebook with a verified school email. I can also remember when Mikey liked Kix. I...